Agile marketing for a world of constant change

[UPDATE: I’ve also posted a video recording of this agile marketing presentation that I gave at the Marketo User Summit in April 2013.] Today I’m giving a presentation at the Marketing Operations Executive Summit on agile marketing. Given the tremendous disruption in marketing and business today, I truly believe that embracing an agile approach to marketing management may be the single most valuable decision an organization can make. Here’s my slide deck, along with an … Continue reading Agile marketing for a world of constant change