Creative technology != marketing technology

Just read an article posted on Adweek yesterday, The New Tech Heads, profiling four “digital technologists” — that label seems a tad redundant, doesn’t it? — from top agencies: Scott Prindle, executive creative technology director, Crispin Porter + Bogusky Chris Kief, creative technology director, TBWA\Chiat\Day Richard Schatzberger, director of creative technology, Bartle Bogle Hegarty Gareth […]

Web 3.0 interview on data marketing

While I was at the Web 3.0 Conference last week, giving a talk on data marketing, I did a quick video interview on the subject with Scott Koegler of Watch Web3.0 Conference Interview Scott Brinker – Ion Interactive in Tech & Gaming  |  View More Free Videos Online at