December 2022 - Chief Marketing Technologist

A whirlwind tour of the new martech map, major martech trends for 2023, and how to manage it all in the year ahead

December 7, 2022 / Marketing Management / By Scott Brinker / Leave a Comment

Yesterday, my brother-in-martech Frans Riemersma and I gave a tour de force presentation of the current martech landscape as it stands at the end of 2022 (now officially over 10,000 solutions!), five major trends that we expect will shape martech and marketing in 2023, and a framework for managing it all in what is sure to be a highly “fluid” year ahead. You can watch the complete 60-minute session on YouTube and also download the …

A whirlwind tour of the new martech map, major martech trends for 2023, and how to manage it all in the year ahead Continue Reading »

You can now filter the 10,000+ martech landscape by revenue, size, age and G2 ratings

December 6, 2022 / Marketing Software / By Scott Brinker / Leave a Comment

In today’s virtual event Martech for 2023: The (Really) Big Picture — full video will be shared tomorrow — Frans Riemersma and I released a major update to the interactive martech landscape on martechmap.com. We know: the martech landscape is overwhelming. In our latest update to the database, even after removing a number of solutions that were either acquired or shut down over the past six months, we ended up with more than 10,000 products …

You can now filter the 10,000+ martech landscape by revenue, size, age and G2 ratings Continue Reading »

A whirlwind tour of the new martech map, major martech trends for 2023, and how to manage it all in the year ahead

You can now filter the 10,000+ martech landscape by revenue, size, age and G2 ratings

Want to Receive New Articles by Email?

Subscribe